3.1.15

FREEDOM OF WANT. ΟΛΑ ΤΑ ΜΟΝΤΕΛΑ ΟΙΚΟΓΕΝΕΙΑΣ


There’s a new picture of American idealism inspired by one of the classic images of the 20th century — Norman Rockwell’s 1943 painting “Freedom from Want.”
In new advertisements entitled “What Matters Most,” Tylenol profiles three different families in a quest to update the Rockwell images from the Saturday Evening Post and bring them into an era in which “Modern Family,” now in its sixth season, consistently wins Emmys.
One spot focuses on a Jewish blended family that includes a lesbian couple with children, a Chinese-Japanese-American family and an African American family headed by a matriarch with an eyebrow piercing. Rockwell’s turkey is replaced by challah, a hotpot and cornish hens.

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